“C2 integrated well with our ERP software by providing the data ,management functionality not available in our current ERP software,” said Mike Pearson Sales and Information Systems for Beno J. Gundlach Company. Now Gunlach’s customer service team can access critical order information and data pricing within MAPICS for use in C2 quickly, thereby delivering improved customer service. It’s a true front-office, back-office solution. C2 also provides Gundlach’s executive management team with additional tools to track customer buying trends in both MAPICS and C2, allowing for more efficient purchasing decisions based on data views specified in C2 and inventory control in MAPICS.
“Finding a CRM solution that could be i1nplemented quickly with a small installation window and be user friendly was very important to us,” said Pearson. “We knew we had to find a CRM product that could handle a large number of data records typical from a company our size, one that would not cost us six figures.” C2, with its browser-based design means that any user can navigate in C2 instantly and one of the main reasons it has been well received by Gundlach’s employees, especially their Sales Management team.