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CRM Best Practices

Why You Should Not Overlook CRM Training

When companies are evaluating CRM vendors for their projects there are many criteria that need to be examined to ensure they make the correct decision.  A lot of the low hanging fruit that gets addressed (and rightfully so) are vendor experience, CRM...

Two Paths to an Integrated CRM and ERP: Which is Right for You?

As a manufacturer, you are aware there are many software solutions available to help run your business. There are two types of applications in particular that, together, cover almost the entire business scope: Customer Relationship Management (CRM) – A CRM system...

Best Practices to Ensure Immediate CRM Adoption

CRM solutions are intended to solve business problems while providing a resource for all of the departments to be on the same page. CRM, if properly integrated, can help the efficiency of any company. Unfortunately, half of all CRM projects fail (forester research)....

CRM Basics

Why You Should Not Overlook CRM Training

When companies are evaluating CRM vendors for their projects there are many criteria that need to be examined to ensure they make the correct decision.  A lot of the low hanging fruit that gets addressed (and rightfully so) are vendor experience, CRM...

Must-Have Manufacturing CRM Features | ClearC2 CRM Software

Everybody involved in manufacturing knows that the list of skills, tools and competencies required for success is long and always evolving. One of the tools necessary for success that have emerged over the past few years is a powerful CRM for manufacturers. Indeed, a...

Why Manufacturers Need a CRM | ClearC2

The factory of the 21st century will only dimly resemble manufacturing operations of the past. It’s already happening: Automation, robots, and the Internet of Things are making factories far more efficient and capable of preventing equipment breakdowns before they...

Business Growth

How to Properly Automate the Prospect Nurturing Process

The best manufacturers already know that customers are actually eager to be loyal. Consistently deliver what customers need when they need it—and maybe even tip them off to new trends and opportunities before they recognize them themselves—and you will dramatically up...

What Marketing Should You Automate and What Should You Not?

We all know what marketing has traditionally involved for most manufacturers. Booths set up a trade shows, detailed spec sheets, glossy brochures, and lots and lots of in-person meetings and phone calls. To be sure, there is a lot of value to that approach. And,...

Why Your Marketing Processes Should Be Automated

It’s easy to make the argument that manufacturing knows the importance of automation better than just about any other industry. After all, this is an industry that has evolved from labor-heavy factories to ultra-efficient operations that utilize the most cutting-edge...

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