Why Your CRM Needs to be Customized
What is CRM Customization? CRM customization is the process of adding or modifying CRM features to fit the way you do business. Setting up your CRM to fit your processes increases user adoption, internal efficiency, and sales. CRM customization falls into three...
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CRM Mapping
Does your CRM have mapping capabilities? Mapping software allows your salespeople to use their CRM data (prospects and customers) to better manage their sales territories and route planning. Having sales territory mapping software built into your Customer Relationship...
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What is GDPR and how can CRM help?
What is GDPR? GDPR Stands for General Data Protection Regulation (GDPR). It is a legal doctrine that establishes guidelines for the collection and processing of personal information of individuals within the European Union. The GDPR defines the principles for data...
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Artificial Intelligence (AI) in CRM…CRM of the Future
AI and machine learning are the future of CRM. AI CRM software delivers more predictive and personalized customer journey. It produces a more intelligent CRM. The benefits include accelerated sales cycles, improved lead generation, customized marketing campaigns, and...
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If you track a lot of customer calls and questions, you need a CRM with Customer Support. Automating the process of taking customer's questions and getting results faster will boost internal productivity and increase customer satisfaction. But what does great customer...
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What is a Drip Campaign?
What is a drip campaign? Is it the same as an email drip campaign? And what about Drip CRM? Are you confused with all of the terminology? We will break it all down for you in this article. First, let's start with an overall definition of drip campaigns. Drip campaigns...
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