ClearC2 Whitepapers
Improving Marketing Results with CRM
Efficient marketing spending is crucial for business growth. More importantly, marketing efforts must be highly targeted to minimize wasting money by sending the wrong message to the wrong prospect. In addition to helping your sales team streamline its sales processes, it can also help your marketing team ease some of its common pains.
Curing Customer Service Pain with CRM
Using CRM to Sell More: Defining Customer Relationship Management
An Executive View of CRM
When properly implemented, a CRM solution can gather critical points of information from multiple sources within the business to provide a high-level or granular report of data that can remove the guesswork from decision making and solve some of the common pains often experienced by executives.